F1 top news

Hamilton helped broker Mercedes sponsor deal

Lewis Hamilton helped bring a new sponsor to Mercedes. Bild newspaper reports that the quadruple world champion, a fashion aficionado, was involved in connecting New York label Tommy Hilfiger with his F1 team.

“Lewis made contact last summer,” Mercedes boss Toto Wolff confirmed.

“It’s a brand he likes. We then managed to put the partnership together.”

The multi-year Tommy Hilfiger news could make it even more likely that Hamilton will stay at Mercedes for the foreseeable future.

When asked about a 2019 deal for Hamilton, Wolff told Sky Italia: “We are working on a few missing details, as we want to do it well.

“It also depends on how many years we want to extend it for, but I hope to close the contract before Australia.”

Loading...

Comments

ThisisF1.com is not affiliated with Formula 1, Formula One Management, Formula One Administration, Formula One Licensing BV, Formula One World Championship Ltd or any other organization or entity associated with the official Formula One governing organizations or their shareholders. Copyrighted material used under Fair Use/Fair Comment.

References
We could use the following leading F1 news sources for stories: SkyF1, BBC F1, Autosport, ESPN F1, FIA Media Center, MotorSport, JamesAllen and others leading authors blog.

All Rights Reserved © 2017 Prime Sport Media

To Top